Safeseal Roofing (“we”, “us”, “our”) is committed to protecting your personal data and respecting your privacy. This Privacy Policy explains how we collect, use and safeguard your information when you visit www.safesealroofing.co.uk or contact us.
We comply with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and other relevant laws
1. Who We Are
Safeseal Roofing
Unit 6, Rosebridge Court, Rosebridge Way, Wigan WN1 3DP
Email: info@safesealroofing.co.uk
Phone: 01942 812 808
We are the Data Controller in relation to the personal data we collect.
2. What Personal Data We Collect
A. Information You Provide Directly
• Name
• Email address
• Phone number
• Address or site location
• Details relating to your roofing enquiry
• Any other information you submit (e.g., photos for quotes)
B. Information Collected Automatically (Cookies & Tracking)
We use cookies and tracking technologies to collect:
• IP address
• Device type
• Pages visited
• Time spent on site
• Traffic source
• Browsing behaviour
C. Marketing & Advertising Data
Collected via:
• Google Analytics
• Google Ads (if used)
• Meta Pixel (Facebook & Instagram)
• Cookie-based tracking
This may include anonymised or pseudonymised behavioural data such as:
• Conversion events
• Page views
• Form submissions
• Ad interactions
3. How We Use Your Data
We process your data for the following purposes:
A. To Respond to Your Enquiry (Legitimate Interest / Contract)
• Providing quotes
• Arranging site visits
• Responding to messages
• Sending project information
B. To Improve Our Website (Legitimate Interest)
Using tools like Google Analytics to understand:
• How visitors use our website
• What content is most useful
• Site performance and errors
Data in Google Analytics is anonymised and does not identify you personally.
C. For Marketing and Advertising (Consent)
Using:
• Meta Pixel for measuring conversions and ad performance
• Google Ads remarketing tags
• Tracking cookies where consent is required
We only use marketing cookies if you accept them on our cookie banner.
D. For Legal or Administrative Requirements
• Record keeping
• Compliance with legal obligations
• Fraud prevention
4. Lawful Bases for Processing
Under UK GDPR, we rely on the following lawful bases:
• Responding to enquiries - providing quotes
• Contract - Legitimate Interest
• Analytics & site performance - Legitimate Interest
• Marketing cookies & personalised advertising - Consent
• Legal obligations - Legal Requirement
5. Cookies & Tracking Technologies
We use the following types of cookies:
Necessary Cookies (Always Active)
Enable core functionality such as:
• Security
• Form submissions
• Page navigation
Analytics Cookies (Consent)
Used by Google Analytics to understand website usage.
Advertising Cookies (Consent)
Used by Meta Pixel, Google Ads and other marketing tools to improve ad relevance.You can manage or withdraw consent at any time through your browser or cookie settings.
6. How We Share Your Data
We do not sell your data.We may share limited information with:
• Service providers (e.g., email hosting, CRM systems)
• Analytics providers (Google Analytics)
• Advertising platforms (Meta, Google)
• Legal authorities if required by law
All third parties are required to keep your data secure.
7. International Transfers
Some providers (e.g., Google, Meta) may store data outside the UK.We only use providers with:
• Adequacy decisions, or
• Standard Contractual Clauses (SCCs)
approved under UK GDPR to protect your information.
8. Data Retention
We retain personal data only as long as necessary:
• Enquiries & quotes - Up to 3 years
• Customer project records - Up to 7 years (legal requirement)
• Analytics data - 14–26 months (depending on Google settings)
• After this, data is securely deleted.
9. Your Rights Under UK GDPR
You have the right to:
• Access your data
• Correct inaccurate data
• Request deletion (“right to be forgotten”)
• Restrict processing
• Object to processing (including marketing)
• Withdraw cookie consent at any time
• Request data portability
To exercise your rights, email: info@safesealroofing.co.uk
10. How We Protect Your Data
We use appropriate technical and organisational measures to keep your data secure, including:
• Encryption
• Firewalls
• Secure hosting
• Access controls
• Data minimisation practices
11. Children’s Privacy
Our website and services are not intended for children under 16.
We do not knowingly collect data from children.
12. Updates to This Policy
We may update this Privacy Policy occasionally.
If significant changes occur, we will update the date at the top of this page.
13. Contact Us
For questions or GDPR requests, contact: Safeseal Roofing
Email: info@safesealroofing.co.uk
Phone: 01942 812 808
If you remain unhappy, you have the right to complain to the ICO:
www.ico.org.uk
